Bitch Tong, head of the Tumblr Fashion Brigade, which oversees Those Who Like To Suck Tumblr Baguette, acknowledges that despite boring coverage, rumors of inappropriate behavior among some underage attendees, and a lukewarm media reception, Tumblr’s All-Expenses Paid Trip to NYFW was a success because they took risks.
I would argue that perhaps you should have simply done something really fucking awesome instead of settling for risky mediocrity. Your dedicated NYFW “feed” was the epitome of tedium and the fact that the majority of your attendees live blogged on Twitter instead of using your recently renovated, handy-dandy mobile apps should say something about their brand loyalty.
When it comes to event planning for any business–whether it be large, small, or so incestuous that you may as well have a smush room behind Topherchris’ desk–there is no middle ground where you can play the “well, it was risky so despite the mistakes, it was successful” card. There are only successful events and unsuccessful events, and your event was unsuccessful. If you can’t do something right, don’t waste your time and your VC money doing a half-assed job that even the lowliest of event planners could have executed with far more precision and quality.
I would say go back to programming, but Tumblr can’t even do THAT well. Are we really surprised things ended up this way?
xoxo,
Lancelle
Dear Lancelle,
Could you please give me some tips on how to make my hair look as awesome as Messica’s did last week? Bisous!
1. Go to salon 2. Ask for mullet 3. Walk in the rain 4. Let air dry, preferably in sauna 5. Done
Lancelle, cherie, you are such an expert! Thank you for taking risks!
C’est rien!
Bitch looks ROUGH.
OT, but did anyone notice that Messica’s NYFW “coverage” is on her lovepuppy blog and not on WIW? Weird.
Also, her manic twittering is insanity!! International travel! I has ideas! Crushin’ on Quirk!
Freak Show.
Also weird how she posted two outfit photos total (right?) from NYFW. She must have been a hot mess.
that red dress with dark red lipstick was such a fail. is she that clueless about makeup? i am consistently amazed at how bad she is with purses, accessories, shoes, cosmetics and hair. it’s like all she cares about is a new dress or a new top. hello, we see you head to toe.
SHE DRESSES FOR HERSELF
she does, doesn’t she.
she loses readers for herself too, doesn’t she.
she does, doesn’t she.
she loses readers for herself too, i’m sure.
I’ve been beating the same drum for a while now, but the VC’s are the ones getting massive owned here. They throw millions of dollars out there for these tumblrtards to use, and it ends up sending Karp on all sort of nice but extremely unnecessary vacations, sends John.io (the random Irish guy who is “President” of tumblr) on all sorts of vacations with his kids, etc. These people go on vacation twice a month, if not more.
Rich Tong isn’t the loser here–he’s playing with other peoples’ money–impossible for him to really “lose” anything.
IMO, most of the blame goes on MaloneyBaloney and whoever hired him for the job. He’s done nothing to show he can create a web success using other people’s money. Yet they handed him the job. Awful. Clueless.
Yet funny for us.
Rock on, Lancelle.
We are talking about the people who hired Poundcake – a former NANNY ffs – off the fucking street and never got a resume from her. They basically just hire friends and significant others of current employees. Resume? Experience? References? Nah, just fill out this direct deposit form and go buy some skinny jeans and converse.
At least they haven’t eaten server shit in what, a week? So, congrats on that.
They were down yesterday for a brief moment when I tried to check my dashboard from my phone.
I’ve been hearing about issues with posts showing up out of order and notes not appearing too.
Yeah my entire Sunday is out of order, and my notes are showing up in random ways, but tumblr is basically just where I shit out my pics and stuff nobody cares about. I feel sorry for anyone using it as a business, though.
@partypants – I don’t feel sorry for anyone using it as a business. There are plenty of proven platforms with whole communities of developers around them. Choosing an unproven startup for your CMS for a business, without a serious SLA and stated remedies, is a failure by decision makers to do due diligence.
It can be a fun supplement to a more serious corporate blog (a WordPress install, for example), but it really shouldn’t be used as the only means of blogging for a company. There’s no reason for it.
yeah, i’d be wary of starting a business blog on a platform whose support desk is run by someone with no experience in IT… and answers emails with the sign off, ‘because i’m awesome!’
I missed the rumors of inappropriate behavior among some underage attendees. Can someone please fill me in? Not a OMGsizemedium or OMGmarried!
i would assume underage bloggers took advantage of the lax supervision and drank alcohol.
i wonder who would have been interested in getting some underage bloggers a little drunky… they do say tumblr has a good employee benefit plan…
The really cool thing about their NYFW coverage is that it points up just what a platform for social awarnessTumblr is. Thank god, they didn’t make the mistake (unlike Facebook and twitter) of getting all caught up and involved in that boring stuff going on in Egypt and those other yucky places. People don’t dress very fashionably in those countries; frankly, their hygiene is a bit barbarian and many have a crying need for orthodontia . Tres gauche.
http://i52.tinypic.com/2ln76ua.jpg
Ugh, she earned the Mess in Messica. I don’t want her recipes for style if it’s going to taste like a shit muffin like this.
Gone perfectly, Bitch Wrong?
How about “gone even a little bit right?”
There are bound to be glitches in any new venture of this sort, but total failure is total failure. You can make a valuable learning experience out of it re: what not to do next time, but that’s about all.
I don’t think there will be a next time.
He’s already in London for London Fashion Week, and mentioned something a couple weeks ago about possibly taking a group of bloggers to Milan fashion week.
Seriously if tumblr just wants to flush money down the toilet they can hire me as community relations manager/monkey cage hoser.
Milan? Wow… that would be some serious abuse of funding.
Maybe I should start a shilly fashion blog in hopes of a free vacation.
OMG IT WORKED. I am about to cry.
It’s times like these I realize, Gomi has really improved my quality of life.
*hands you tissue*
We’ve all been there.
SUPPORT GROUP
you go, girl.
love you guys so much.
Just looking at the two layers of cotton fighting it out makes me uncomfortable, but then it’s not like she wears it to work or anything or very long at all…or washes clothes…
THE HELL IS THAT
i want to untwist it
Haha. Jesus Christ, she needs to put that “Men’s Size Small” gingham shirt to bed already. And that fugly hat. My gawd. She’s the definition of a fucking failure.
Yeah, there totally are bound to be glitches when producing and coordinating a bunch of people. I’d say that not having consistent output in one location or people who don’t even produce ANYTHING is a little bigger than a “glitch”
Maybe this expense free trip should’ve come with some type of posting requirement? IE at least one post per day + one for special events? Maybe I can apply for his job next year?
Oops!
burn!
BUT LIFE GETS IN THE WAY!!
Where the hell did that come from? That’s not a photoshop is it?
Fuck no.
http://whatiwore.tumblr.com/post/127758073/market-publique-collaboration
Can’t make that shit up. Nor would I even think of spending the time.
IT BURNS! BURRRRRRRRRRRRRRRNS
Swear to freaking christ I thought this was Molly Shannon, mainly because of the gaping mouth and dumb ‘look at me’ expression.
And now she has ruined Molly Shannon for me.
OMG, she looks just like Jennifer Garner!
I am in love with you all. Ellowell.
DYING
God I love the image thing.
I spy Lancelle from Paris. How were the frites, ma cherie?
If you only knew your fate, you poor, poor purse, you may have relished those moments a little more in your magasin Parisienne.
This is such a dumb response to all the complaints… I’m surprised these people don’t use it more often.
“If the servers are up, we clearly didn’t take enough risks”
“If our company was at all profitable… we clearly didn’t take enough risks”
“If I got a haircut that didn’t look like it was eating my head, I clearly didn’t take enough risks (size medium)”
that last one is all kinds of awesome
“haircut that didnt look like it was eating my head”
A+
Who is Donna Karen?
I just peed myself
And not because I’ve been drinking all day!
She actually put that into her calendar that way, and then took a photo of it, and then posted it on her blog!
I cant anymore! I just can’t staaaaaand it.
Donna Karen is the aesthetician that waxes her upper lip. The better question is why does it take an hour?
Things haven been rough for Donna Karen ever since she plagiarized Mary Rambin’s nut clutch.
her first ‘appointment’ of the day is at 10am and she still can’t pull together a decent outfit?
WTF kind of boring ugly ass phone is that? GURL you in FASHION get yourself some bling or something.
Also — Isn’t she supposed to be shilling for the WINDOWS phone? I’m sure they really appreciate the MACBOOK in the background.
Seriously, can’t she do anything not half-assed?
I love how she’s holding her phone with the tips of her fingers so we can see her ring.
BEHOLD THE RING